Purely Diamonds Content

It has come to our attention that a number of affiliates are using just the basic description of PurelyDiamonds taken from either the affiliatewindow page or the Purely Diamonds site itself, this is not a big problem in terms of the terms and conditions, but it does affect search engine rankings for affiliates.

If 600 affiliates all use the same copy for their websites to promote any affiliate program Google and the other search engines will see the duplicate content and not rank those pages as well as they should do.

The answer? Take just 10 minutes, read our program description, read the description on the website and then write your own variation on this copy. Get it to best match your website’s own feel.

I can help affiliates by writing bespoke copy for you, but I can only do this for a very limited number of affiliates.

When writing copy for your pages think about using the following keywords:

Engagement Rings
Diamond Engagement Rings
Diamond Rings
Eternity Rings
Diamond Eternity Rings
Platinum eternity rings
Dress rings
Diamond earrings
Diamond bracelets
Diamond bangles
Diamond pendants

Get variations on these keywords and phrases by using free online tools like:

https://adwords.google.com/select/KeywordToolExternal

http://tools.seobook.com/keyword-tools/seobook/

Suggested Default Description for PurelyDiamonds: (A great starting point for your own copy)

The founders of Purely Diamonds have been in the diamond industry for over 30 years. We are specialists in the design and manufacture of diamond jewellery—everything from rings and earrings to bracelets, bangles and pendants. We are also experts in the manufacture of Platinum pieces as well as 18-carat yellow and white gold.

Having built up an enviable reputation selling to High Street retailers, we recently took the decision to offer our products direct to public. Why? We can offer substantially lower prices when we sell direct to customers. The benefit is High Street quality without the High Street price.

Almost every item you see on this website has been designed and manufactured in-house in our workshop in London. In fact, we are one of the few genuinely in-house manufacturers still around today. We have a highly skilled team of craftsman who we have been working with for many years.

July 21st, 2008 Posted by admin | affiliate marketing, purelydiamonds | one comment