Affiliate Dogma : Affiliates -> Sales -> Profits

Internet Marketing Acronyms

  • AD - Advertisement, text, banner, flash, video etc.
  • CJ - Commission Junction (Network)
  • CPA - Cost per action
  • CPC - Cost per click
  • CPL - Cost per lead
  • CPM - Cost per mil (mil/mille/M = latin/Roman numeral for thousand)
  • CPS - Cost per sale
  • CR - Conversion rate
  • CTR - Click through rate
  • DRM - Dynamic rich media (type of Ad, technology). It has nothing to do with DRM as in digital rights management
  • EPC - Earnings per click / earnings per 100 clicks
  • LS - Linkshare (Network)
  • OPM - (or APM) - outsourced (affiliate) program management
  • PFI - Pay for inclusion
  • PID - Publisher ID (Affiliate/Affiliate site ID)
  • PF - Performics (Network)
  • PFP - Pay For performance
  • PPC - Pay per click
  • PPCSE - Pay per click search engine
  • PPI - Pay per impression
  • PPL - Pay per lead
  • PPS - Pay per sale
  • ROI - Return on investment
  • SAS - ShareASale (Network)
  • SE - Search engines
  • SEM - Search engine marketing
  • SEO - Search engine optimization
  • SERP - Search engine result page
  • SID - URL parameter the affiliate can pass to get tracked with sales and leads
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      affiliate marketing

      February 6th, 2007 Posted by scifind | Uncategorized | no comments

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